Frome FM / Website Ident

• Brief

  Frome FM is a non profit service run by over 80 voluntary staff and broadcasts over 65 programmes each month. The radio station wanted to bring their current image up to date with a new and fresh visual representation.

• Solution

  We went about this by using the letter ‘F’ as the main focal point and built up the brand around this. A motion piece was created as part of this package that housed all of the logos. The audio used in the piece reflects the genre of the shows that each logo in the family represents.

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